Reputation Winners & Losers July 10

August 4, 2010

Each month in ‘Reputationz’ newsletter I highlight what I consider to be 3 reputation winners and 3 reputation losers for the month.

They can be people, companies or even abstract ideas. Some are fairly obvious. Others are off-beat or quirky. You may or may not agree! The lists are purely my opinion.

Check out the lists below and feel free to leave a comment or email me with nominations for the next issue. My pick of Reputation Winners for July 2010:

Reputation Winners

Online retailer Zappos.com for honouring a pricing error on its 6pm.com website that resulted in losses of US$1.6 million when every item was priced at $49.95 for several hours.

Wohr Multipark for creating a ‘personal delivery’, automated under-ground parking system that parks cars just inches apart, enabling public space to be reclaimed for pedestrians.

UK company Hotel Chocolat for generating NZ$7.8 million from chocolate bonds snapped up by its tasting club members. Dividends are to be paid bi-monthly in the form of chocolate.

Reputation Losers

Wellington Regional Hospital for providing up to 16,000 faulty tetanus booster shots over a ten year period as a result an apparently faulty refrigerator.

The Auckland Regional Transport Authority (ARTA) for building railway platforms 15m too short for the 3-car electric trains they are supposed to accommodate from 2013.

Google’s experimental automated voice-recognition service that resulted in subtitles on NZ Prime Minister John Key’s video blog being wrongly, and inappropriately, interpreted

Click the link to view Reputationz newsletter online.

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